Nintendo of America has reduced the price of its 2DS handheld system by 20 percent, the hardware’s second price cut since launching in 2013.
Starting on May 20, consumers can purchase the Nintendo 2DS at the suggested retail price of $79.99 — down $20 from its current price tag of $99.99. The system, targeted for young gamers, will include a digital download code for Nintendo 3DS title Mario Kart 7.
“Nintendo 2DS is the best value available for a portable dedicated gaming system and is great for gaming on the go,” said Scott Moffitt, Nintendo of America’s Executive Vice President of Sales & Marketing. “The system has a library full of high-quality games for purchase, some in our Nintendo Selects category for less than $20 each, featuring Mario, Donkey Kong, Yoshi and Zelda.”
Despite Nintendo 2DS hardware belonging to the Nintendo 3DS family of systems, however, it does not support 3D visuals. Instead, the handheld is compatible with all Nintendo 3DS game cartridges and the majority of titles from the Nintendo DS library.
The new price point aims to add purchase appeal ahead of three 2016 Nintendo 3DS games; Kirby: Planet Robobot launches on June 10, Style Savvy: Fashion Forward launches on August 19, and Disney Magical World 2 arrives this fall on October 14.
The Nintendo 2DS originally launched on October 12, 2013 at the suggested retail price of $129.99. It has since received many color variations, including the “Transparent Red” and “Transparent Blue” models, and has sold nearly 5 million units worldwide as of March 2016.